Ram says this will make the entry-level Tradesman the strongest tow vehicle and cargo hauler of any work truck option on the market. In addition to adding crew-cab and Quad Cab models, the 2012 Tradesman will now come standard with the smaller 4.7-liter V-8 (the Hemi remains an option), offering 310 horsepower and 330 pounds-feet of torque. Ram has been successful at expanding the model lineup for the Ram 1500 Express, so it makes sense to follow the same strategy with the Tradesman. The Tradesman is a value-priced package designed to meet the hard-working needs of commercial fleets as well as small businesses. "Our new four-door Ram Tradesman models offer the pickup segment's best combination of room for six hard-working adults, V-8 capability and value." "From the moment we launched it, the Ram 1500 Tradesman was a hit," said Fred Diaz, Ram's president and CEO. It's official: The Ram Tradesman is a huge success, and Ram Truck is expanding the number of models to include more powertrain options and cab configurations.
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